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The Salesforce AI Specialist credential is designed for individuals looking to leverage generative AI capabilities within the Salesforce ecosystem. This certification is targeted toward Salesforce Administrators, Developers, and Architects who are responsible for implementing and optimizing Einstein AI solutions to drive smarter, more efficient customer relationship management (CRM) processes. To earn this certification, Testpassport Salesforce AI Specialist real exam questions are newly cracked, which are the best material for you to study and pass easily.
The Salesforce AI Specialist certification is ideal for professionals with foundational knowledge of Salesforce's core features and a desire to harness the potential of AI within CRM systems. This includes:
●Salesforce Administrators who are responsible for managing configurations and data within the platform.
●Salesforce Developers who build and customize AI-driven solutions to meet unique business needs.
●Salesforce Architects who design and implement advanced AI models and integrate them into existing Salesforce environments.
This certification also caters to individuals interested in understanding AI-powered tools like Einstein, generative models, large language models (LLMs), and natural language processing (NLP) within Salesforce. Candidates should have experience navigating the Salesforce platform and the ability to implement, test, and troubleshoot Einstein AI features.
The Salesforce AI Specialist exam is designed to test candidates' proficiency in various AI-driven functionalities and tools that are central to Salesforce's Einstein ecosystem. Below are the key skill areas assessed:
Understanding of Salesforce Einstein Features and Components Candidates should demonstrate a foundational understanding of Salesforce Einstein's capabilities, including the ability to use tools like Copilot Builder, Prompt Builder, and Model Builder. Knowledge of AI basics, such as predictive analytics, machine learning (ML), natural language processing (NLP), and Salesforce's trusted AI principles, is also essential.
Salesforce Platform Configuration and AI Implementation Professionals taking this exam need to be familiar with Salesforce's platform configurations and best practices. They should be capable of building, configuring, testing, and refining Einstein AI features, as well as customizing them to meet specific business needs.
AI Model Training and Data Governance Understanding the importance of data quality, preparation, cleansing, and governance is vital for AI model training. Candidates must also adhere to ethical and responsible data handling practices, including considerations for privacy, bias, security, and compliance.
Stakeholder Engagement for AI Solutions The ability to engage business stakeholders in discussions about AI applications is crucial. Candidates should be skilled at identifying opportunities for AI-driven improvements and addressing potential challenges, helping businesses unlock the full potential of AI.
The Salesforce AI Specialist exam consists of 60 multiple-choice questions, and candidates are allotted 105 minutes to complete it. A passing score of 73% is required. The exam is free to register for, with a $100 fee for retakes. Below is a breakdown of the exam's content areas:
Einstein Trust Layer (15%) The exam evaluates a candidate's ability to implement and manage the Einstein Trust Layer, which includes security, privacy, and grounding features. This layer ensures that AI models adhere to trusted data-handling principles, safeguarding the privacy and integrity of customer data.
Generative AI in CRM Applications (17%) Generative AI is revolutionizing CRM processes by automating tasks and enhancing customer interactions. This section assesses candidates’ ability to identify and use the appropriate Einstein AI features for Sales and Service. It includes understanding scenarios where generative AI can drive better business outcomes in CRM.
Prompt Builder (37%) The Prompt Builder tool plays a pivotal role in creating and managing AI-driven tasks in Salesforce. Candidates will be tested on their ability to identify when to use Prompt Builder, create effective prompt templates, and apply appropriate grounding techniques. This is the largest portion of the exam and focuses heavily on the configuration and execution of prompts to drive AI workflows.
Einstein Copilot (23%) Einstein Copilot enables businesses to automate complex tasks and decision-making processes. Candidates should be able to determine when it's appropriate to use Einstein Copilot, understand how large language models (LLMs) execute copilot actions, and manage copilot adoption. This section also tests the ability to create and monitor custom copilot actions to suit specific business requirements.
Model Builder (8%) Finally, candidates are assessed on their understanding of Model Builder, including how to configure standard, custom, and Bring Your Own Large Language Model (BYOLLM) generative models. This section measures the ability to use AI models tailored to business needs and optimize their performance through effective training and customization.
Get Hands-On with Salesforce Einstein Tools: Familiarize yourself with Copilot Builder, Prompt Builder, and Model Builder by working on real-world scenarios within the Salesforce environment. Practical experience is essential for understanding how these tools integrate with business processes.
Study AI Fundamentals: Ensure you have a strong grasp of AI basics, including machine learning, natural language processing (NLP), and predictive analytics. A solid understanding of these concepts will be crucial for mastering Einstein AI features.
Review Salesforce's Trusted AI Principles: Understanding Salesforce's approach to trusted AI, including data security, privacy, and ethical considerations, is important for implementing AI solutions responsibly and securely.
Real Exam Questions: Take advantage of Salesforce AI Specialist real exam questions from Testpassport to familiarize yourself with the exam format and timing. This will also help identify areas where you need further study.
Share some Salesforce AI Specialist real exam questions below.
1.Universal Containers (UC) wants to enable its sales reps to explore opportunities that are similar to previously won opportunities by entering the utterance, "Show me other opportunities like this one." How should UC achieve this in Einstein Copilot?
A. Use the standard Copilot action.
B. Create a custom Copilot action calling a flow.
C. Create a custom Copilot action calling an Apex class.
Answer: A
2.Universal Containers wants touse an external large languagemodel (LLM) in Prompt Builder. What should an AI Specialist recommend?
A. Use Apex to connect to an external LLM and ground the prompt.
B. Use BYO-LLM functionality in Einstein Studio,
C. Use Flow and External Services to bring data from an external LLM.
Answer: B
3.Leadership needs to populate a dynamic form field with a summary or description created by a large language model (LLM) to facilitate more productive conversations with customers. Leadership also wants to keep a human in the loop to be considered in their AI strategy. Which prompt template type should the AI Specialist recommend?
A. Sales Email
B. Field Generation
C. Record Summary
Answer: B
4.Universal Containers (UC) wants to assess Salesforce's generative features but has concerns over its company data being exposed to third- party large language models (LLMs). Specifically, UC wants the followingcapabilities to be part of Einstein's generative AI service. No data is used for LLM training or product improvements by third- party LLMs. No data is retained outside of UC's Salesforce org. The data sent cannot be accessed by the LLM provider. Which property of the Einstein Trust Layer should the AI Specialist highlight to UC that addresses these requirements?
A. Prompt Defense
B. Zero-Data Retention Policy
C. Data Masking
Answer: B
5.Universal Containers plans to implement prompt templates that utilize the standard foundation models. What should the AI Specialist consider when building prompt templates in Prompt Builder?
A. Include multiple-choice questions within the prompt to test the LLM's understanding of the context.
B. Ask it to role-play as a character in the prompt template to provide more context to the LLM.
C. Train LLM with data using different writing styles including word choice, intensifiers, emojis, and punctuation.
Answer: C
The Salesforce AI Specialist certification provides professionals with the skills and knowledge needed to implement AI-driven solutions using Salesforce Einstein. By mastering the features covered in the exam, candidates can contribute significantly to their organization's success in harnessing the power of AI to automate and enhance CRM workflows. Whether you're an Administrator, Developer, or Architect, this certification opens the door to new opportunities in AI-enhanced Salesforce environments, helping you stay at the forefront of technological advancements in CRM systems.
